Um. As Always, If It Doesn’t Make Sense, Look for the Costs

Conservatives are more likely to use an adultery site than liberals, and libertarians much more likely than Conservatives. Why? Um. Let me help y’all. It’s COSTS. For libertarians especially, and conservatives in general, interpersonal connections come at higher costs. These web sites effectively suggest that they offer opportunities at lower interpersonal COST. (All behavior is cost driven & costs vary.)

Liberals are always on the market, and the price is cheap. Conservatives are on the market and the price is expensive, and libertarians are on the market and price is most expensive.

(via Skye Stewart, via Rolf Degen)