Johannes noticed that I repeat ideas. “Over and over.” Why? Because it works: Re

Johannes noticed that I repeat ideas. “Over and over.”

Why? Because it works:

Repetition is necessary for understanding.

Because you must always improve ideas like stanzas.

Because sets of complex ideas must be woven together into poems.

Any talk show host or public intellectual, marketing or brand specialist, or political strategist will tell you the same thing:

Stay on message.

People who write help and tutorial documentation will tell you similar things: repeat until the audience feels that they are smart, and that what was not clear is intuitively obvious.