TARABAN HITS CLOSE TO THE MARK ON WOMEN “What Women Want” And why it seems illog

TARABAN HITS CLOSE TO THE MARK ON WOMEN
“What Women Want” And why it seems illogical to men.

While Taraban excels at explaining motivation, I would additionally argue the cognitive science from first principles, and in this order:
1. Instinct (over reason – feels over reals)
– – Intuition
– – – – Impulse
2. Hyperconsumption (Fear of Missing Out)
– – Attention
– – – – Imitation
3. Risk Avoidance (Safety)
– – Irresponsibility
– – – – Unaccountability.
4. Inclusion (Herding) (Fear of being left behind)
– – Conformity
– – – – Imitation (again)

( cc:
@ItIsHoeMath
)